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New Achievement Badges Boost Seller Engagement and Success

Double Good

September 27, 2024 • Read 2 Min

We’re constantly exploring ways to make the Double Good experience more fun for sellers, because the more joy team members feel, the more successful they’ll likely be throughout the fundraiser.

That’s why we’re excited to announce that the fun of selling Double Good popcorn has just been leveled up with the introduction of our new seller achievement badges.

This new series of bright and bold badges adds an exciting dimension of fun and gamification to the selling experience.

Staying on top of trends in technology

Achievement badges apply best practices in user experience to enhance the online experience and increase user engagement, and we’re pleased to add this innovative feature to our app.

Our new series of 12 badges will increase discoverability for sellers, helping them explore and understand more of the app’s features, and apply them to their own Pop-Up Stores and messages to supporters and teammates.

Sellers can now earn badges for completing critical tasks that help them sell more effectively. The more badges sellers earn, the more essential tasks they’ve completed, which ultimately boosts the success and the results of the entire fundraiser.

“What I like most about the seller achievement badges, is that I felt a sense of pride, like I accomplished something, and it made me smile when I saw it was highlighted. It helped motivate me throughout the fundraiser. After I achieved that badge, I wanted another one.”

Keeping sellers engaged and involved

The new achievement badges position high-value actions and easy wins as tangible milestones to be rewarded. Sellers can earn badges for sharing the link to their Pop-Up Store, uploading a video to their Store, and recognizing teammates on the leaderboard.

Push notifications are sent whenever a seller earns a badge, which helps increase seller engagement throughout the fundraising event.

“What I like most about the seller achievement badges,” says Veronica B., a member of a competitive cheer team, “is that I felt a sense of pride, like I accomplished something, and it made me smile when I saw it was highlighted. It helped motivate me throughout the fundraiser. After I achieved that badge, I wanted another one.”

Sellers can track which teammates are earning badges, dialing up the friendly competition.

Seller achievement badges include:

  • Link Launcher, which a seller earns by sharing their Pop-Up Store for the first time

  • Stellar Storyteller, awarded when a seller adds a fundraising description to their Pop-Up Store

  • High-Five Hero, which a seller earns by giving a high five to a teammate on the leaderboard

  • Gratitude Giver, earned when a seller sends a thank-you message to supporters

Helping organizers deliver results

The new seller achievement badges assist fundraiser organizers by showing them which actions they should be directing their sellers to complete. And as the badges help sellers understand the key steps they should be taking, they reinforce the message sellers are getting from the organizer.

Seller engagement during the 4-day fundraising event will be amped up by the achievement badges, and as sellers earn badges by completing key tasks, they increase their sales effectiveness.

The proof is in the numbers

The new achievement badges encourage sellers to increase the personalization of their Pop-Up Stores. Sellers who add notes and videos to their Pop-Up Stores (which will earn them Stellar Storyteller and Reel Rockstar badges) raise more funds on average than sellers who do not.

Plug into the power of badges for your next fundraiser

Achievement badges invite sellers to unlock the power of the app, which will unleash the tremendous potential of every fundraiser.

Watch what happens when your sellers see how much fun it is to earn badges and compete with and support one another. 

Then watch as team engagement and selling success accelerate, making your fundraising goals easier and easier to surpass.

Find out what our new badges can help your organization achieve.

Looking for more fundraising tips? Check out the 'Top 3 Keys to Fundraising Success'

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